Imagine: the LEGO ads!

FRIDAY: Design (it’s always so cool!)

There’s a high chance that you’ve seen this already, but maybe not. So let me share with you one of the coolest ads ever.

So what is it that I’m talking about? It’s a new series of LEGO advertisements titled “Imagine”. And, they’re pure awesome.

This new series of LEGO ads tick the box of “minimalism”. While those ads seem abstract at first, if you look carefully, you can certainly see what this German advertising agency, Jung von Matt, is trying to show. The LEGO blocks are undeniably accurate in their colour-blocking and size ration in relation to one another..

But, I don’t want to spoil the fun. I’ll let you guess and……. if you really can’t tell…. I’ll explain it at the end of the post, but I’ll write it specular just to really really not ruin the essence of those awesome ads!

Introducing creativity to its purest..

nospmis .1

krap htuos .2

seltrut ajnin .3

sfrums .4

kcud dlanod .5

einre dna treb .6

snotlad ekul ykcul .7

xilebo dna xiretsa .8

(uff.. it was hard to write those specular names!)

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4 thoughts on “Imagine: the LEGO ads!

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